Lume
Branding Case Study
E-waste accounts for over 70% of global toxic waste, making it one of the most pressing environmental concerns of our time. The goal of this project is to develop a glass vase brand addressing the issue of e-waste. Derived from the word ‘Illumination,’ Lume began with the question, “ What if yesterday’s glass could glow again?” At Lume, we transform reclaimed electronic glass into timeless vessels of light and simplicity. We see not waste, but possibility.
Year
2025
Personal Project
Deliverables
My Role
Store Render
Brand Identity
Website
Packaging

































